Emerald $497
Entry Visibility Build | Closes the primary gap and builds the first layer of permanent discovery
WHO THIS PACKAGE IS FOR
The Emerald package is designed for the author who has never had any professional visibility work done on their book. Their Amazon listing is using the wrong language. Their Goodreads profile is incomplete or unclaimed. Readers who would love this book are searching in language the book does not currently speak. This package closes the most critical gap and builds the first layer of infrastructure that will support every future marketing effort the author makes.
THE CORE PROBLEM THIS SOLVES
An author publishes a book. They use their own professional language to describe it. Readers search using emotional, problem-based language. The two never meet. The book has been available for years and has strong ratings from the small number of readers who stumbled onto it. But the majority of its potential readers have never seen it because the book is presenting itself in the wrong language in the wrong places. The Emerald package finds that gap, documents it, and closes it across the most critical channels.
FULL DELIVERABLES
1
Reader Language Gap Research
Deep research into the exact words, phrases, and emotional language real readers use when searching for books in this category. We mine Amazon autocomplete, reader reviews of competing titles, Goodreads shelving language, and community forum discussions to build a complete map of how this book's readers actually search.
2
Gap Documentation Report
A detailed written report showing the author side by side: the language their book currently uses versus the language their readers use when searching. This is the proof that makes the gap undeniable and forms the foundation for every optimisation that follows.
3
Amazon Full Listing Audit and Optimisation
Complete review and rewrite of the book's Amazon presence. This covers the title presentation, subtitle positioning, book description rewritten in reader language, all seven backend keyword fields replaced with high-intent reader phrases, both category selections reviewed and repositioned for maximum discoverability, and BISAC code alignment checked. This is the single most impactful change that can be made to a book's discoverability because it directly affects how Amazon's algorithm surfaces the book in search results.
4
Amazon Author Central Profile Build and Optimisation
Review, claim, and full optimisation of the author's Amazon Author Central page. This includes the author biography rewritten to connect professionally with the book's reader audience, all published titles linked and connected, editorial reviews added where available, and author photo and header image guidance provided. A strong Author Central page increases the conversion rate of everyone who visits the book's listing.
5
Goodreads Profile Audit and Full Optimisation
Complete audit of the author's Goodreads presence. If a profile exists it is fully optimised with updated biography, all books claimed and connected, genres and shelving tags aligned with reader language, and Goodreads author program activated if not already done. If no profile exists it is built from the ground up. Goodreads now feeds Amazon's recommendation system and AI book discovery engines simultaneously making this a three-channel investment in a single action.
6
Subtitle Positioning Review
The subtitle is one of the most overlooked and most powerful keyword fields available to an author. We review the current subtitle against what readers are actually searching for and provide a documented recommendation for how the subtitle could be repositioned to dramatically improve search discoverability without changing the book itself.
7
Reader Language Summary Document
A clean, formatted reference document delivered to the author showing the complete reader language map for their book. This includes the top twenty search phrases their readers use, the emotional states those phrases represent, and the gap between current book language and reader search language. This document is useful for every future marketing activity the author undertakes.
WHAT THE AUTHOR RECEIVES
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Full written Gap Documentation Report
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Optimised Amazon listing live on their book page
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Optimised Amazon Author Central profile live
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Optimised Goodreads author profile live
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Subtitle Positioning Recommendation document
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Reader Language Summary Document for future use
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All changes documented in a Master Changes Report
HOW EVERY ENGAGEMENT WORKS
Every InsightIgnite package follows the same process structure regardless of which package the author selects.
1
Research
Before any work begins we conduct deep research into the author's book, their Amazon listing, their current platform presence, their reader community, and the language their readers use when searching. This research takes one to three business days depending on package level.
2
Gap Documentation
We document every gap found in a clear, readable report. The author sees exactly what the gap is before we close it. This creates certainty and removes any doubt about whether the work is relevant to their specific book.
3
Execution
We execute all deliverables systematically, working through each layer in priority order. Amazon optimisation first. Goodreads next. Then platform by platform following the sequence that maximises compounding effect.
5
Delivery
All documentation, reports, and evidence of every action taken is compiled into the Master Changes Report and delivered to the author. This report is the author's permanent record of everything that was done.
4
Verification
Every change made is verified live before being documented. We do not report that something has been done until we have confirmed it is live and correct.
6
Monitoring (Platinum only)
Monthly monitoring checks run for three months following delivery. Any drift or new gaps are addressed immediately.
What happens after this package.
Every channel optimised in this package keeps working permanently. The Amazon algorithm continues serving the book to readers searching in the correct language every single day. The Goodreads profile continues feeding Amazon and AI recommendations. The reader language document gives the author the vocabulary they need for every piece of content they create going forward.
The Emerald package is complete in itself but also serves as the foundation that all higher packages build upon.